EFFECTS OF CONSUMERS' ECONOMIC AND DEMOGRAPHIC ATTRIBUTES ON JUICE CONSUMPTION

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dc.authoridGul, Mevlut/0000-0002-0147-7228
dc.contributor.authorDagistan, Erdal
dc.contributor.authorGul, Mevlut
dc.contributor.authorAkpinar, Metin Goksel
dc.contributor.authorCelik, Ahmet Duran
dc.date.accessioned2024-09-18T20:28:13Z
dc.date.available2024-09-18T20:28:13Z
dc.date.issued2019
dc.departmentHatay Mustafa Kemal Üniversitesien_US
dc.description.abstractThis study was carried out to determine the effects of consumers' economic and demographic factors on juice consumption. There were 1152 surveys conducted in the Mediterranean Region of Turkey that include the three cities of Adana, Antalya, and Hatay. The primary data that were collected by using the face-to-face interview method, were analyzed by means of the Logit Model. According to the research results; consumers' benefit perceptions, advertisement activities, slogans towards consumption awareness, informational and promotional activities were impacting consumers' juice consumption intentions positively. However, the consumption level of carbonated drinks and alcoholic beverages, and consumption habits regarding fresh vegetables and fruit were found to have a negative effect. It is suggested that expanding efforts on informational and promotional activities about the benefits and importance of fruit juices could increase consumers' juice consumption.en_US
dc.description.sponsorshipTUBITAK (The Scientific and Technological Research Council) [110K085]en_US
dc.description.sponsorshipWe would like to thank TUBITAK (The Scientific and Technological Research Council) for their support of this study (the Project Number: 110K085).en_US
dc.identifier.endpage8582en_US
dc.identifier.issn1018-4619
dc.identifier.issn1610-2304
dc.identifier.issue11Aen_US
dc.identifier.startpage8576en_US
dc.identifier.urihttps://hdl.handle.net/20.500.12483/10796
dc.identifier.volume28en_US
dc.identifier.wosWOS:000498337300033en_US
dc.identifier.wosqualityQ4en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.language.isoenen_US
dc.publisherParlar Scientific Publications (P S P)en_US
dc.relation.ispartofFresenius Environmental Bulletinen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/closedAccessen_US
dc.subjectJuiceen_US
dc.subjectConsumptionen_US
dc.subjectConsumeren_US
dc.subjectEconomicen_US
dc.subjectDemographicen_US
dc.subjectTurkeyen_US
dc.titleEFFECTS OF CONSUMERS' ECONOMIC AND DEMOGRAPHIC ATTRIBUTES ON JUICE CONSUMPTIONen_US
dc.typeArticleen_US

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