Mediator margins in the dairy supply chain and factors influencing marketing preferences in Eastern Mediterranean region of Turkey

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dc.authoridCan, Mehmet Ferit/0000-0002-0944-9192
dc.authoridARIKAN, Mehmet Saltuk/0000-0003-4862-1706
dc.authoridSarihan Sahin, Tugba/0000-0001-7364-6230
dc.contributor.authorCan, Mehmet Ferit
dc.contributor.authorGunlu, Aytekin
dc.contributor.authorAral, Yilmaz
dc.contributor.authorSahin, Tugba Sarihan
dc.contributor.authorArikan, Mehmet Saltuk
dc.date.accessioned2024-09-18T20:15:00Z
dc.date.available2024-09-18T20:15:00Z
dc.date.issued2021
dc.departmentHatay Mustafa Kemal Üniversitesien_US
dc.description.abstractThe purpose of this study is to identify the shares of the intermediaries in the Eastern Mediterranean region milk supply chain (I) and to estimate the factors influencing the raw milk marketing preferences of milk producers (II). The research was conducted in 2017 with 102 dairy farms and 36 dairy industry enterprises in Hatay, Kahramanmaras, and Osmaniye provinces. As a result of the research, it was found that 85% of the milk produced by dairy farms was offered to the market, 65% of the milk entering the supply chain was transferred to the dairy industry and the average capacity utilization rate of the industry was 37%. It was found that the most rational chain for the milk producers and dairies among the 4 main marketing channels in the region is the third channel, which has two stages. Binary logistic regression was found to be significant (p < 0.01) as a whole. It was found that scale and price variables explained the variation in marketing preference by 70%. The cattle unit in the livestock enterprise has a positive effect on the transfer of milk to the industry, and the possibility of selling the milk directly at a higher price has a negative effect. For a more sustainable market organization and supply chain, business scales need to be increased and raw milk prices should be linked with production costs.en_US
dc.description.sponsorshipHatay Mustafa Kemal University, Scientific Research Projects Commission Directorate [14680]en_US
dc.description.sponsorshipThe study was supported by Hatay Mustafa Kemal University, Scientific Research Projects Commission Directorate with a project number of 14680.en_US
dc.identifier.doi10.3906/vet-2012-86
dc.identifier.endpage667en_US
dc.identifier.issn1300-0128
dc.identifier.issue4en_US
dc.identifier.scopus2-s2.0-85114261519en_US
dc.identifier.scopusqualityQ3en_US
dc.identifier.startpage657en_US
dc.identifier.trdizinid522856en_US
dc.identifier.urihttps://doi.org/10.3906/vet-2012-86
dc.identifier.urihttps://search.trdizin.gov.tr/tr/yayin/detay/522856
dc.identifier.urihttps://hdl.handle.net/20.500.12483/9372
dc.identifier.volume45en_US
dc.identifier.wosWOS:000689664600008en_US
dc.identifier.wosqualityQ4en_US
dc.indekslendigikaynakWeb of Scienceen_US
dc.indekslendigikaynakScopusen_US
dc.indekslendigikaynakTR-Dizinen_US
dc.language.isoenen_US
dc.publisherTubitak Scientific & Technological Research Council Turkeyen_US
dc.relation.ispartofTurkish Journal of Veterinary & Animal Sciencesen_US
dc.relation.publicationcategoryMakale - Uluslararası Hakemli Dergi - Kurum Öğretim Elemanıen_US
dc.rightsinfo:eu-repo/semantics/openAccessen_US
dc.subjectDairyen_US
dc.subjectmarketingen_US
dc.subjectmilk supply chainen_US
dc.subjectpriceen_US
dc.subjectproduceren_US
dc.titleMediator margins in the dairy supply chain and factors influencing marketing preferences in Eastern Mediterranean region of Turkeyen_US
dc.typeArticleen_US

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